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BofA debit card fee backlash

Julie Sherrier

Boy, did that backfire.

I’m talking about Bank of America’s new policy of charging its debit-card-using customers $5 a month for that privilege.

And I bet Citi, Wells Fargo and Chase are breathing a huge sigh of relief for just “testing” the debit-card-fee waters in a few states instead of doing what BofA did in one fell swoop.

The reaction from consumers is pretty hostile.

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