Category Archives: Research, regulation, industry reports

The shadows know

Jeremy Simon

Marketers note that the members of Gen M already in the workforce (dubbed “shadow millenials”) have their own unique buying characteristics.
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Making ends meet on a wing, a prayer and a credit card

Connie Prater

Credit cards have become the great equalizers between the haves and have nots. Even when they know they can’t afford it, people with very little income can get the $399 iPhone, the iPods, the Xbox 360 games and other high-priced…
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