Less than a month after its debut, the Kardashian Kard may be kaput. Kanned, Kanceled. Klipped. Kremated.
The prepaid debit card featured high upfront fees ($59.95 for six months or $99.95 for a year-long membership) and was heavily marketed to teens and young professionals. Consumer groups warned teens, their parents and young adults not to be swayed by the card’s hip promoters, celebrity sisters Kim, Khloe and Kourtney Kardashian.
Consumers Union, the nonprofit owners of Consumer Reports magazine, even started a campaign asking consumers to sign e-cards urging the Kardashians to take their names off the prepaid card.
It looks like they’ve done just that.
Our blog about the potential pitfalls of the new Kardashian Kard prepaid card was selected for this week’s Carnival of Personal Finance.
Hosted by Sweating The Big Stuff, the 284th edition of the personal finance carnival featured a Thanksgiving theme.Categories included The Turkey, Football, Family, Shopping and the Wishbone.
The Kardashian blog reports the growing concerns, expressed by Consumers Union and others, about the prepaid card. Critics say they worry that impressionable young people will sign up for the card, which is marketed by celebrity sisters Kim, Khloe and Kourtney Kardashian to teens and young professionals.