CreditCards.com

Tag Archives: consumer research

Study: Issuers may tailor card offers to dupe some consumers

Kelly Dilworth

If the credit card offer you receive in the mail has more photos and less text – or the card’s fees are buried in fine print – it could be the issuer thinks you can be duped into signing up for a…
Read More

Playing the lottery boosts materialism

Kelly Dilworth

In a new paper that’s set to be published later this year, researchers at Johns Hopkins University argue that playing the lottery can temporarily spark materialistic thoughts in hopeful players and may even erode their self-control.
Read More »

Does shopping in high heels encourage smarter spending?

Kelly Dilworth

Struggling to keep your spending in check? Next time you hit the mall, you may want to swap out your running shoes for a pair of high heels, a new study suggests.

The study, released Aug. 26 by Brigham Young University, found that shoppers who are more in tune with their balance — either by wearing high heels or by standing on one foot while scanning a shelf — are more likely to compare prices and choose a middle-of-the road option (such as a TV with a mid-range price point).

Read More »